TheSecretSauce

For Foodservice Success

We have a theory: when foodservice expertise, smart research and bold creativity come together, growth isn’t a matter of chance. It’s the result of having the right recipe.

At Flavor Theory, we’ve developed the solution for helping foodservice brands stand out in a crowded marketplace. We turn research into action, challenges into opportunities and smart ideas into growth that shows up on the bottom line.

Built For
Foodservice

A Little

Something Extra

As part of Augustine Agency, Flavor Theory comes with a little something extra. Beyond foodservice expertise, you gain access to a full-service team spanning strategy, creative, media, digital and analytics.

Foodservice

Expertise Matters

Our specialized team combines extensive foodservice category expertise, AI-powered intelligence and proven strategy to help brands win more menu space, market share and customer loyalty.

Theory

Tested

Explore our case studies that are redefining industry standards. We partner with forward-thinking partners to innovate menus, enhance guest experiences and influence purchasing at every point of sale.

Our Menu

Brand Strategy

Brand Strategy & Positioning
Concept Development & Campaign Ideation
Promotional Calendar Planning
Customer Insights & Data Analytics

Creative Content & Production

Campaign Creative Development
Photography & Video Production
Menu Marketing & Merchandising
In-Store Collateral and POS Materials

Digital & Media

Digital & Social Media Marketing
Performance Marketing & Media Buying
Website, App & Online Ordering Optimization

PR Campaign & Execution

Influencer & Partnership Marketing
Media Relations & Press Outreach
Award Submissions
Giveaways & Sweepstakes
Partner & Prize Fulfillment

Case
Studies

Real Results

AvoWich

Momentum at Foodservice

Case Study

AvoEatery

Restaurant Grand Opening

Case Study

Shake Shack

Campaign Development

Case Study

A Recipe for Great Partnerships

We had such success with ‘Joy Ride’ last year and are excited to continue the campaign to further share the incredible taste and versatility of fresh mangos in a fun, educational and interactive environment,” said Ramón Ojeda, executive director at the National Mango Board.

“Consumers can expect unforgettable, delicious experiences while learning about fresh mango recipes and the many nutritional benefits of the superfruit.”