Author: Mikaela Valerio

Profile picture of Mikaela Valerio

Posts by Mikaela Valerio

We Went to Groceryshop 2025. Here’s What You Missed (and Need to Know).

Posted on

Couldn’t make it to Groceryshop 2025 this year? No problem. We were your eyes, ears and note-takers on the floor in Las Vegas. They say what happens in Vegas stays in Vegas, but we can’t help spilling the beans. From early-morning keynotes to late-night networking, our caffeine-fueled crew ran on equal parts espresso and excitement, […]

Read More… from We Went to Groceryshop 2025. Here’s What You Missed (and Need to Know).

Generative Engine Optimization (GEO): The Next SEO

Posted on

Imagine  this: Your brand finally cracked the SEO code. Your content ranks, your keywords sing and you’ve built a shiny digital ad presence. Then someone asks ChatGPT, Perplexity or Gemini a question about your industry… and your brand doesn’t show up. Eek! Not a good situation in 2025, and a terrible situation in 2026. So, […]

Read More… from Generative Engine Optimization (GEO): The Next SEO