Your Data is Talking. Here’s How We helped Mango Listen And Act On It

When AI Talks Mangos, It’s Talking About Our Client

If AI had a favorite fruit, it would be the mango, specifically the ones from mango.org. Thanks to Google’s new AI Overviews feature – which pulls quick, high-confidence answers straight into the top of search results – people don’t even have to click to learn about manogs anymore. When they ask things like “Are mangos good for you?” or “How do I know when it’s ripe?” AI basically replies, “Let me quote mango.org real quick.”And yes, Augustine helped make that happen.

Smart Content That Speaks Fluent AI

Over the past year, Mango.org has popped up in more than 1,300 AI Overviews, owning a 51% share of visibility, the biggest slice in the entire category. In other words, more than half the time AI answers a mango question, it’s serving up content straight from the National Mango Board. Not bad for a humble tropical fruit.

Our not-so-secret strategy: write like humans talk and organize like robots prefer: clean headers, crisp metadata, embedded video content that makes how-to moments irresistible and facts that land right in the sweet spot between snackable and credible. It’s the kind of structure AI loves to devour, which is why Mango.org keeps rising to the top.

Staying Ahead of the Algorithm

AI Overviews now show up in 97% of informational searches and hog nearly half the screen. While other brands are still chasing blue links like it’s 2012, the National Mango Board is already winning the answers above those links.

By shaping content in a natural Q&A format, we made mango.org exactly the kind of source AI loves to summarize. That’s Generative Engine Optimization (GEO) and it’s already paying off.

Data That Builds Trust

Across simulations with six major AI models and similar brands, Mango.org led by a whopping 37-point visibility margin. Translation: AI doesn’t just recognize Mango.org, it picks it first for team captain. This leadership didn’t happen by accident. It comes from years of educational storytelling, clean site architecture and consistent content tuning. It’s the Augustine formula: build smart, update often, stay accountable to the data.

The Future Is Ripe for Growth

Right now, AI-driven search represents less than 1% of website traffic. But experts predict that number could jump to 50% in just a few years. Brands that start optimizing today will own the spotlight tomorrow. The National Mango Board is already there, setting the pace, shaping the category and sounding like the expert AI wants to quote. Because when AI talks mangos, it should sound confident, credible and just a little bit juicy. Just like us.